The Business Model of Twitch

Twitch is a video live streaming platform allowing users to stream their favorite video games, to watch them, and to chat within the community. The service features a large database with a huge variety of games to be broadcasted and to be used by dedicated and professional gamers to demonstrate their skills. The most popular games on Twitch are competitive games such as Dota 2 or League of Legends. In August 2014, Twitch was acquired by Amazon that has become increasingly interested and committed to gaming over the last years.

Twitch Business Model
2011
Founded
4.000
Employees
San Francisco, CA
Headquarter

Hard Facts

Business Model Canvas

This canvas shows a detailed explanation of how the business model of Twitch is structured.
BMI BMI
Unlock

Unlock Premium Content

Get full access to 160+ Business Model Analyzes with Premium and discover the full scope!

Sign up for free Icon

Business Model Patterns

The business model patterns of Twitch help to understand the mechanics behind the business model. Furthermore you can learn more about the specific business model pattern by clicking learn more.
BMI BMI
Unlock

Unlock Premium Content

Get full access to 160+ Business Model Analyzes with Premium and discover the full scope!

Sign up for free Icon
BMI BMI

SWOT Analysis

The SWOT Analysis of Twitch is about the strengths, weaknesses, opportunities and threats of the companies business model. By clicking the i you can see a detailed description.
BMI BMI
Unlock

Unlock Premium Content

Get full access to 160+ Business Model Analyzes with Premium and discover the full scope!

Sign up for free Icon

What makes Twitch special?

This section is all about the secret sauce of the business model of Twitch. If there is any incredible information about the founding team (like how they started the business, etc.) you can learn from you can find it here!
BMI BMI
Unlock

Unlock Premium Content

Get full access to 160+ Business Model Analyzes with Premium and discover the full scope!

Sign up for free Icon

Marketing Insights

Last but not least in this section we analyse the marketing activities of Twitch. Which kind of marketing Twitch is doing?
BMI BMI
Unlock

Unlock Premium Content

Get full access to 160+ Business Model Analyzes with Premium and discover the full scope!

Sign up for free Icon