The Business Model of PSFK

PSFK began as blog chronicling everyday design and innovation. Meanwhile it has evolved into a research, publishing and consulting company focusing on innovative trends and innovation consulting, covering mainly, design, advertising, digital, technology, and recently home living. The objective of PSFK is to provide its blog readers a constant stream of inspiration and new ideas to use for their own work. The main business is providing consultation on trend insights and business strategies to top corporations such as Apple, BMW, or Google.

PSFK Business Model
2004
Founded
25
Employees
New York City, NY
Headquarter

Hard Facts

Business Model Canvas

This canvas shows a detailed explanation of how the business model of PSFK is structured.
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Business Model Patterns

The business model patterns of PSFK help to understand the mechanics behind the business model. Furthermore you can learn more about the specific business model pattern by clicking learn more.
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SWOT Analysis

The SWOT Analysis of PSFK is about the strengths, weaknesses, opportunities and threats of the companies business model. By clicking the i you can see a detailed description.
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What makes PSFK special?

This section is all about the secret sauce of the business model of PSFK. If there is any incredible information about the founding team (like how they started the business, etc.) you can learn from you can find it here!
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Marketing Insights

Last but not least in this section we analyse the marketing activities of PSFK. Which kind of marketing PSFK is doing?
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