The Business Model of Miro

Miro is an online platform that addresses the problem of lack of teamwork in remote locations/workplaces. The company was founded in 2011 by Andrey Khusid (CEO) and Oleg Shardin and already has locations in various cities around the world such as Tokyo (Japan), Sydney (Australia) and Amsterdam (Netherlands). The headquarters of RealtimeBoard, Inc. dba Miro is located in San Francisco (California, USA). The very clear and simple user design of the whiteboard makes it easy for users to work together on ideas over long distances and to implement them as if they were in the same room. The online "whiteboard" is inspired by the philosophy of the artist of the same name, Joan Miro. Because each board is a completely new way for users to give free rein to their creativity through the huge range of working tools. The mission is to enable teams, whether in schools, universities or companies, to come up with the next big idea.

Miro Business Model
2011
Founded
635
Employees
San Francisco, CA
Headquarter

Hard Facts

Business Model Canvas

This canvas shows a detailed explanation of how the business model of Miro is structured.
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Business Model Patterns

The business model patterns of Miro help to understand the mechanics behind the business model. Furthermore you can learn more about the specific business model pattern by clicking learn more.
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SWOT Analysis

The SWOT Analysis of Miro is about the strengths, weaknesses, opportunities and threats of the companies business model. By clicking the i you can see a detailed description.
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What makes Miro special?

This section is all about the secret sauce of the business model of Miro. If there is any incredible information about the founding team (like how they started the business, etc.) you can learn from you can find it here!
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Marketing Insights

Last but not least in this section we analyse the marketing activities of Miro. Which kind of marketing Miro is doing?
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