The Business Model of Facebook (Meta)

Facebook's (Meta Platforms Inc.) business model is based on a platform which allows users to share messages, photos, personal updates, and more. It is the world's leading social network site devoted to connect users all over the world. Users can sign up for free and receive access to a range of products such as news feed, messaging services, groups, and events among other things. The platform is further extensively used by businesses that can engage with their customers in the social context.

Facebook (Meta) Business Model
2004
Founded
71.970
Employees
Menlo Park, CA
Headquarter

Hard Facts

Business Model Canvas

This canvas shows a detailed explanation of how the business model of Facebook (Meta) is structured.
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Business Model Patterns

The business model patterns of Facebook (Meta) help to understand the mechanics behind the business model. Furthermore you can learn more about the specific business model pattern by clicking learn more.
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SWOT Analysis

The SWOT Analysis of Facebook (Meta) is about the strengths, weaknesses, opportunities and threats of the companies business model. By clicking the i you can see a detailed description.
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What makes Facebook (Meta) special?

This section is all about the secret sauce of the business model of Facebook (Meta). If there is any incredible information about the founding team (like how they started the business, etc.) you can learn from you can find it here!
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Marketing Insights

Last but not least in this section we analyse the marketing activities of Facebook (Meta). Which kind of marketing Facebook (Meta) is doing?
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