The Business Model of Blacksocks
Blacksocks provides an innovative user experience in online retailing through a sock subscription service and the first smart socks. For an annual subscription fee, the established sockscription, Blacksocks customers receive three pairs of socks several times a year by mail. Customers can choose their favourite design, size, and the delivery interval. The concept is to deliver socks through the letterbox at regular intervals, like a newspaper. Therewith, customers are offered a solution for unpleasant activities such as buying socks or sorting them after the wash.
![Blacksocks Business Model](https://a.storyblok.com/f/124740/560x171/7e737b97fc/blacksocks2.png/m/250x0)
Hard Facts
Business Model Canvas
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![BMI](https://a.storyblok.com/f/124740/2080x1220/7c15e498b3/patterns.png/m/1200x0)
![BMI](https://a.storyblok.com/f/124740/628x1638/50db1ed476/patterns.png/m/)
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SWOT Analysis
![BMI](https://a.storyblok.com/f/124740/2080x1768/287d53622a/swot.png/m/1200x0)
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Sign up for freeWhat makes Blacksocks special?
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