The Business Model of Amazon Retail
With the business idea born in a garage, Amazon has evolved into the largest and most influential online retailer. Amazon has separate retail websites for many countries such as USA, France, Canada, India, China, Mexico or Germany. Amazon also offers international shipping to certain other countries for some of its products. The software development centers, the customer service centers, as well as centers for warehousing and fulfillment being the most important divisions are spread across the continents. Along the way, Amazon has inspired and shaped the rest of the retail sector, while revolutionising attitudes to online business and transforming the way people shop.