The Business Model of Zipcar

Zipcar, a subsidiary of Avis Budget Group, Inc. based in the United States, has become the world's leading car sharing network with operations in the United States, Canada, the United Kingdom, Spain, France, and Austria. It is highly represented in urban areas and college campuses and offers a broad variety of automobiles which can be used per hour or day on a self-service basis. A membership is required in order to use the service which is primarily addressing residents, companies and universities seeking for smart, simple and convenient solutions to urban and campus transportation needs.

Zipcar Business Model
2000
Founded
500
Employees
Boston, USA​
Headquarter

Hard Facts

Business Model Canvas

This canvas shows a detailed explanation of how the business model of Zipcar is structured.
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Business Model Patterns

The business model patterns of Zipcar help to understand the mechanics behind the business model. Furthermore you can learn more about the specific business model pattern by clicking learn more.
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SWOT Analysis

The SWOT Analysis of Zipcar is about the strengths, weaknesses, opportunities and threats of the companies business model. By clicking the i you can see a detailed description.
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What makes Zipcar special?

This section is all about the secret sauce of the business model of Zipcar. If there is any incredible information about the founding team (like how they started the business, etc.) you can learn from you can find it here!
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Marketing Insights

Last but not least in this section we analyse the marketing activities of Zipcar. Which kind of marketing Zipcar is doing?
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