The Business Model of Shazam
Shazam provides a smartphone-based music identification service enabling customers to explore and share favorite music and TV shows. It is available on all major app stores and platforms allowing to recognize music and TV productions in the vicinity, on average within around four seconds. The identification starts as soon the Shazam button on the app is tapped creating a digital fingerprint of the audio and matching it against Shazam's larga data base of songs and TV shows. The user receives information such as the name of the track, the artist, lyrics, concert tickets and recommended songs.