The Business Model of Lending Club

Lending Club is the world’s largest online credit marketplace facilitating loans for various needs such as medical expenses, business, or particular personal goals. Interested borrowers apply online and receive a quote within minutes. Also, with Lending Club they get much better rates as compared to traditional bank loans. Investors who provide the funding are attracted with risk-adjusted returns. The granted loans are issued by a bank and thus are subject to the same protection policy and disclosure requirements as any other bank loan. Due to the use of advanced technology and innovation, the platform is able to make the lending process fast, convenient, and transparent.

Lending Club Business Model
2006
Founded
1.384
Employees
San Francisco, CA
Headquarter

Hard Facts

Business Model Canvas

This canvas shows a detailed explanation of how the business model of Lending Club is structured.
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Business Model Patterns

The business model patterns of Lending Club help to understand the mechanics behind the business model. Furthermore you can learn more about the specific business model pattern by clicking learn more.
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SWOT Analysis

The SWOT Analysis of Lending Club is about the strengths, weaknesses, opportunities and threats of the companies business model. By clicking the i you can see a detailed description.
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What makes Lending Club special?

This section is all about the secret sauce of the business model of Lending Club. If there is any incredible information about the founding team (like how they started the business, etc.) you can learn from you can find it here!
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Marketing Insights

Last but not least in this section we analyse the marketing activities of Lending Club. Which kind of marketing Lending Club is doing?
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