The Business Model of Harley Davidson

Harley-Davidson Inc., formerly known as Harley-Davidson Motor Co., is a publicly traded company based in Milwaukee, Wisconsin (USA). It is well-known for its distinctive motorcycles. Motorcycles and the Harley-Davidson brand have achieved cult status among motorcyclists.

Harley Davidson Business Model
1903
Founded
5800
Employees
Milwaukee, WI
Headquarter

Hard Facts

Business Model Canvas

This canvas shows a detailed explanation of how the business model of Harley Davidson is structured.
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Business Model Patterns

The business model patterns of Harley Davidson help to understand the mechanics behind the business model. Furthermore you can learn more about the specific business model pattern by clicking learn more.
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SWOT Analysis

The SWOT Analysis of Harley Davidson is about the strengths, weaknesses, opportunities and threats of the companies business model. By clicking the i you can see a detailed description.
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What makes Harley Davidson special?

This section is all about the secret sauce of the business model of Harley Davidson. If there is any incredible information about the founding team (like how they started the business, etc.) you can learn from you can find it here!
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Marketing Insights

Last but not least in this section we analyse the marketing activities of Harley Davidson. Which kind of marketing Harley Davidson is doing?
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