The Business Model of Emme

Founded in 2017 by Amanda French and Janene Fuerch, Emme is an American healthcare company. It offers customers an all-round service regarding contraception through the birth control pill. The company has 3 pillars that make the handling of the pill more comfortable and easier. The pill blister is stored in the so-called Smart Case, which uses a specially developed technology to track the intake of the pill. The case tracks the intake. The case is connected to the app via Bluetooth, through which the customer receives reminders to take the pill and can track her cycle. EmmeRx is a subscription service that arranges the prescription for the pill and delivers it on time and without shipping costs.

Emme Business Model
2017
Founded
15
Employees
San Francisco, CA
Headquarter

Hard Facts

Business Model Canvas

This canvas shows a detailed explanation of how the business model of Emme is structured.
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Business Model Patterns

The business model patterns of Emme help to understand the mechanics behind the business model. Furthermore you can learn more about the specific business model pattern by clicking learn more.
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SWOT Analysis

The SWOT Analysis of Emme is about the strengths, weaknesses, opportunities and threats of the companies business model. By clicking the i you can see a detailed description.
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What makes Emme special?

This section is all about the secret sauce of the business model of Emme. If there is any incredible information about the founding team (like how they started the business, etc.) you can learn from you can find it here!
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Marketing Insights

Last but not least in this section we analyse the marketing activities of Emme. Which kind of marketing Emme is doing?
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