The Business Model of Coursera

Coursera is an education platform that offers courses online for anyone for free by partnering with high-class universities and other educational organizations worldwide. People who are interested in taking a course on Coursera can choose from 600+ courses that are offered by about 110 high-ranking organizations worldwide. Students can create an own schedule and embrace the learning experience by watching video lectures, taking interactive quizzes, completing peer graded assignments, or interacting with other students and teachers. After having finished a class, students can receive recognition in the form of a certificate.

Coursera Business Model
2012
Founded
1.138
Employees
Mountain View, CA
Headquarter

Hard Facts

Business Model Canvas

This canvas shows a detailed explanation of how the business model of Coursera is structured.
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Business Model Patterns

The business model patterns of Coursera help to understand the mechanics behind the business model. Furthermore you can learn more about the specific business model pattern by clicking learn more.
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SWOT Analysis

The SWOT Analysis of Coursera is about the strengths, weaknesses, opportunities and threats of the companies business model. By clicking the i you can see a detailed description.
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What makes Coursera special?

This section is all about the secret sauce of the business model of Coursera. If there is any incredible information about the founding team (like how they started the business, etc.) you can learn from you can find it here!
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Marketing Insights

Last but not least in this section we analyse the marketing activities of Coursera. Which kind of marketing Coursera is doing?
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